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As user acquisition costs soar, mobile-game developers are looking for alternatives to getting users. One of the best ways, and sometimes most overlooked, is obtaining users organically through app store optimization (ASO). This basically means that developers have to ensure ...
Ok, you have put in your time in the trenches as a Casino Host, moved up to an Executive Host and now you have been promoted to the leader of a team of Hosts. Whoa, no one mentioned the countless hours that you would be spending on developing strategies and objectives in order ...
Presiding over the ceremonial opening of the new IBM. Watson Health global headquarters in Cambridge, Mass., IBM’s senior vice president Mike Rhodin highlighted the sometime-neglected focus of the effort to mine the ever-increasing quantities of health data. “We know that ...
Two executives have swapped roles within Rock Gaming LLC and Greektown Casino-Hotel.
September 3, 2015, San Diego, CA – FireKeepers Casino Hotel, a leading gaming operator in the Midwest, has purchased a suite of VizExplorer analytical and operational solutions. The Battle Creek venue, offering a 243-room Four Diamond Hotel and a casino with over 2900 slots and ...
Hi. My name is Brandon Lenssen.... And I can honestly say I am currently doing my dream job! I've been so fortunate to have spent the last 19+ years (almost my entire career) in the casino gaming industry.
In Internet of Things Part 1 of 18 of my blog series, “5 things you need to know about the Internet of Things (IoT)”, I introduced 5 critical concepts that are driving the Internet of Things. Now here in Part 2, I extend the discussion into manufacturing and how it relates to ...
Recently, psychology researchers from the Kellogg School of Business at Northwestern University published an article entitled “Data Visualization: More than Pretty Pictures.” We at VizExplorer, of course, absolutely loved the article since this is the mantra we’ve been espousing ...
Two very good friends of mine, John Greene, currently the Chief Strategy Officer for Translation, and Baiju Shah, Managing Director for Strategy and Innovation at Accenture Interactive, recently co-authored a series of articles called “Liquid Expectations”. The basic premise of ...
I bet that we all have said, or thought this, many, many times in our lives. But in the casino industry, hearing this said by one of your VIP’s can be devastating to the casino’s bottom line. Good service is not acceptable, only outstanding service will drive loyalty and revenue.