September 27, 2016, San Diego, CA and LAS VEGAS, NV – VizExplorer, a leading provider of operational intelligence solutions for the casino gaming industry, today reported that on average, its revenue has doubled each year for the last three years. In the first half of 2016, sales increased nearly 80 percent year-over-year, and the company maintained its 95 percent customer retention rate for another consecutive year.
Continuing its evolution from a business intelligence software company to delivering the industry’s best decision-oriented operational intelligence solutions, VizExplorer reports that a number of factors fueled its impressive growth this year. Among them, its slate of notable new casino customers representing more than 250 global gaming properties, a range of strategic partnerships, and the introduction of innovative new products releasing this year.
In 2016, VizExplorer completed numerous new agreements with tribal entities, including a landmark five-year Enterprise License Agreement with Foxwoods Resort Casino, North America’s largest resort casino. The company also added Boyd Gaming, one of the country’s largest non-tribal American gaming entities, which owns and operates 21 casinos in seven states. VizExplorer solutions have also been licensed by several mid-market properties with fewer than 800 slots, including Washington’s 7 Cedars Casino, California’s Elk Valley Casino and Oklahoma’s Cimarron Casino, among others.
VizExplorer’s flexible, database-agnostic platform streamlines data collection for casino operators by connecting data from multiple player tracking and other operational systems. To date, the company has completed more than 1380 product installations at 580 gaming properties across five continents. Among United States casinos of all sizes, VizExplorer has achieved nearly 25 percent market share.
The company’s reputation as a gaming industry innovator has led to multiple industry partnerships to develop solutions powered by VizExplorer technology. This year, VizExplorer announced collaborations with House Advantage on a player loyalty and CRM platform, and with Everi Holdings Inc. for its Anti-Money Laundering (AML) Compliance solution.
In 2016, the company launched its guest service management tool greetViz™, dispatch and service management solution techViz™, and introduced its new line of Ops products. Featuring real-time data, predictive analysis, advanced automation and enhanced reporting to drive slot, player development, marketing and technical operations, the Ops line represents the most comprehensive offering for the smart casino to date. Dozens of existing and potential customers have already expressed interest in the new Ops products.
“VizExplorer intelligently unifies data to help operators make the right business decisions in context and in real time,” said Ian Bonner, VizExplorer CEO. “The ability to automate integral casino functions, understand game performance, and add intelligence for a more efficient player development process translates directly to the bottom line, making VizExplorer software a ‘must have’ solution for the modern casino.”
More than 80 percent of VizExplorer customers use more than one of the company’s products (namely floorViz, campaignViz, hostViz and techViz). In the latest customer satisfaction survey, these customers gave the VizExplorer Customer Success Program the highest satisfaction rating in its history.
VizExplorer will be demonstrating its products at G2E Las Vegas, September 27-29, 2016 in Booth #3846 at the Sands Expo.
About VizExplorer
VizExplorer offers Operational Intelligence (OI) solutions to the gaming industry. The next generation in data-driven decision making, OI delivers on the promise of business intelligence by letting businesses analyze live, fast-changing data and take immediate action using a single toolset. VizExplorer’s applications and tools enable enterprises to address smart space and profit optimization, marketing campaign management, CRM and customer service, and service and dispatch management. VizExplorer is led by a team of distinguished OI experts, seasoned industry veterans and world class software developers devoted to building the very best products backed by extraordinary support. VizExplorer is headquartered in San Diego, with offices in Las Vegas and Wellington, New Zealand. www.vizexplorer.com
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