---
title: VizExplorer Operational Intelligence Blog | casinomarketing
description: casinomarketing | Learn about the latest Operational Intelligence trends, as well as what
---

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          - [floorViz™](http://www.vizexplorer.com/solutions/space-profit-optimization/gaming)
          - [Slot Recommendation Engine](https://sre.vizexplorer.com)
          - [techViz™](http://www.vizexplorer.com/solutions/dispatch-service-management/gaming)
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          - [hostViz™](http://www.vizexplorer.com/solutions/player-development-crm)
- [Customer Success](http://www.vizexplorer.com/customer-success) 
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    - [Managed Services](http://www.vizexplorer.com/customer-success/managed-services)
- [Resources](http://www.vizexplorer.com/resources) 
    - [Videos](https://www.vizexplorer.com/resources-videos)
    - [Data Sheets](http://www.vizexplorer.com/resources#data-sheets)
    - [Case Studies](http://www.vizexplorer.com/resources#case-studies)
- [About](http://www.vizexplorer.com/about-us) 
    - [Team](http://www.vizexplorer.com/our-team)
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- [News](https://blog.vizexplorer.com/)

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# News, Views and Press Releases

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/vizexplorer-the-importance-of-date-parting-marketing-efforts)

 By [Warren Mack](https://blog.vizexplorer.com/author/warren-mack)  |  April 29, 2020

### [Reopening Strategy Series: Importance of Date Parting Marketing Efforts](https://blog.vizexplorer.com/vizexplorer-the-importance-of-date-parting-marketing-efforts)

 Date Parting Marketing Efforts Continuing in our Reopening Strategy Series, we take a look at our options for direct marketing to Players. The primary goal of marketing is to change customer behavior. Doing so will be key as we will likely have some limitation on the number of ...

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/vizexplorer-guidance-for-ramping-up-operations)

 By [Team VizExplorer](https://blog.vizexplorer.com/author/team-vizexplorer)  |  April 20, 2020

### [Reopening Strategy Series: Guidance for Ramping Up Operations](https://blog.vizexplorer.com/vizexplorer-guidance-for-ramping-up-operations)

 Reopening Strategy Series As we all visualize what we need to do to ramp back up operations there are still a lot more questions than answers. The upcoming series of communications is meant to be a thought-provoking guide of possible strategic initiatives and how to use data ...

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/goldenrecord-casinos)

 By [Team VizExplorer](https://blog.vizexplorer.com/author/team-vizexplorer)  |  April 18, 2018

### [VizExplorer Launches New Golden Record Solution for Casinos](https://blog.vizexplorer.com/goldenrecord-casinos)

 April 18, 2018, San Diego, CA – VizExplorer, the leading provider of enterprise level operational intelligence solutions, announced today that it has launched the VizExplorer® Golden Record solution for casinos. Already scheduled for deployment at two large tribal gaming ...

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/tonkawa-oklahoma)

 By [Team VizExplorer](https://blog.vizexplorer.com/author/team-vizexplorer)  |  April 18, 2018

### [VizExplorer Signs New Agreement with Tonkawa Tribe of Oklahoma](https://blog.vizexplorer.com/tonkawa-oklahoma)

 April 18, 2018, San Diego, CA – VizExplorer, a leading provider of operational intelligence solutions to the gaming industry, today announced that it has signed an agreement to deploy its packaged operational intelligence solutions at Native Lights Casino and Tonkawa Hotel & ...

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/rocksino)

 By [Team VizExplorer](https://blog.vizexplorer.com/author/team-vizexplorer)  |  April 12, 2018

### [VizExplorer Installation Underway at Hard Rock Rocksino](https://blog.vizexplorer.com/rocksino)

 April 12, 2018, San Diego, CA – VizExplorer, a leading provider of operational intelligence solutions to the gaming industry, today announced that it has signed an agreement to deploy its marketing campaign management solution at Hard Rock Rocksino Northfield Park, a ...

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/suquamish)

 By [Team VizExplorer](https://blog.vizexplorer.com/author/team-vizexplorer)  |  April 11, 2018

### [Suquamish Clearwater Casino Resort Gets VizExplorer Platform](https://blog.vizexplorer.com/suquamish)

 April 11, 2018, San Diego, CA– VizExplorer, a leading provider of operational intelligence solutions for casinos, today announced the deployment of three VizExplorer products at Washington State’s Suquamish Clearwater Casino Resort. Signaling a clear commitment to optimizing its ...

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/cmtcpathtopersonalization)

 By [Team VizExplorer](https://blog.vizexplorer.com/author/team-vizexplorer)  |  July 05, 2017

### [Behavioral Analytics: The Path to Personalization](https://blog.vizexplorer.com/cmtcpathtopersonalization)

 If you're heading to Las Vegas for the Casino Marketing & Technology Conference July 18-20, please mark your calendars! VizExplorer Chief Data Scientist Dr. Ralph Thomas is scheduled to present a session titled Behavioral Analytics: The Path to Personalization at 9:45am on ...

[Read more »](https://blog.vizexplorer.com/cmtcpathtopersonalization)

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