---
title: VizExplorer Operational Intelligence Blog | Casino Marketing
description: Casino Marketing | Learn about the latest Operational Intelligence trends, as well as what
---

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    - [Software Suite](http://www.vizexplorer.com/solutions) 
          - [floorViz™](http://www.vizexplorer.com/solutions/space-profit-optimization/gaming)
          - [Slot Recommendation Engine](https://sre.vizexplorer.com)
          - [techViz™](http://www.vizexplorer.com/solutions/dispatch-service-management/gaming)
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          - [hostViz™](http://www.vizexplorer.com/solutions/player-development-crm)
- [Customer Success](http://www.vizexplorer.com/customer-success) 
    - [Customer Success Program](http://www.vizexplorer.com/customer-success/customer-success-program)
    - [Product Training](http://www.vizexplorer.com/training)
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- [Resources](http://www.vizexplorer.com/resources) 
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    - [Data Sheets](http://www.vizexplorer.com/resources#data-sheets)
    - [Case Studies](http://www.vizexplorer.com/resources#case-studies)
- [About](http://www.vizexplorer.com/about-us) 
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- [Events](http://www.vizexplorer.com/events) 
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- [News](https://blog.vizexplorer.com/)

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# News, Views and Press Releases

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/mohegan-sun-pocono-selects-vizexplorers-marketing-solution)

 By [Team VizExplorer](https://blog.vizexplorer.com/author/team-vizexplorer)  |  January 04, 2022

### [Mohegan Sun Pocono Selects VizExplorer’s Marketing Solution](https://blog.vizexplorer.com/mohegan-sun-pocono-selects-vizexplorers-marketing-solution)

 January 4, 2022 Las Vegas, NV - VizExplorer, the leading provider of operational intelligence solutions for casinos, today announced that it has signed an agreement to add VizExplorer’s campaignViz™ at Mohegan Sun Pocono. Property executives are looking to strengthen their ...

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/vizexplorer-the-importance-of-date-parting-marketing-efforts)

 By [Warren Mack](https://blog.vizexplorer.com/author/warren-mack)  |  April 29, 2020

### [Reopening Strategy Series: Importance of Date Parting Marketing Efforts](https://blog.vizexplorer.com/vizexplorer-the-importance-of-date-parting-marketing-efforts)

 Date Parting Marketing Efforts Continuing in our Reopening Strategy Series, we take a look at our options for direct marketing to Players. The primary goal of marketing is to change customer behavior. Doing so will be key as we will likely have some limitation on the number of ...

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/vizexplorer-guidance-for-ramping-up-operations)

 By [Team VizExplorer](https://blog.vizexplorer.com/author/team-vizexplorer)  |  April 20, 2020

### [Reopening Strategy Series: Guidance for Ramping Up Operations](https://blog.vizexplorer.com/vizexplorer-guidance-for-ramping-up-operations)

 Reopening Strategy Series As we all visualize what we need to do to ramp back up operations there are still a lot more questions than answers. The upcoming series of communications is meant to be a thought-provoking guide of possible strategic initiatives and how to use data ...

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/vizexplorers-chief-product-officer-reflects-on-a-year-of-progress)

 By [Kevin Lemieux, Chief Product Officer](https://blog.vizexplorer.com/author/kevin-lemieux-chief-product-officer)  |  December 20, 2019

### [VizExplorer's Chief Product Officer Reflects on a Year of Progress](https://blog.vizexplorer.com/vizexplorers-chief-product-officer-reflects-on-a-year-of-progress)

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/prairie-band-casino-resort-chooses-vizexplorer-solutions)

 By [Team VizExplorer](https://blog.vizexplorer.com/author/team-vizexplorer)  |  November 11, 2019

### [Prairie Band Casino & Resort Chooses VizExplorer Solutions](https://blog.vizexplorer.com/prairie-band-casino-resort-chooses-vizexplorer-solutions)

 November 11, 2019 San Diego, CA - VizExplorer, a leading provider of operational intelligence solutions for casinos, today announced that it will deploy solutions at Prairie Band Casino & Resort in Mayetta, KS. As part of the agreement, Prairie Band Casino & Resort will ...

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[![](https://placehold.it/500x300)](https://blog.vizexplorer.com/database-marketing-and-the-importance-of-testing-your-campaigns-1)

 By [Pete Tsolis](https://blog.vizexplorer.com/author/pete-tsolis)  |  March 26, 2019

### [Database Marketing and the Importance of Testing Your Campaigns](https://blog.vizexplorer.com/database-marketing-and-the-importance-of-testing-your-campaigns-1)

 People often ask me for quick tips on how to increase the response rates of their campaigns. Before diving into the tips, let’s start with the rule to live by: always be testing! This is what you fundamentally need in order to answer any question or validate an assumption as a ...

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