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Southern California’s Casino Pauma Implements VizExplorer Business Intelligence Tools

Southern California’s Casino Pauma Implements VizExplorer Business Intelligence Tools

October 9, 2014

San Diego, CA – San Diego County-based Casino Pauma has acquired several of VizExplorer’s award-winning data analytics products to enhance its operations and marketing efforts.

“Casino Pauma is in a highly competitive gaming market and we constantly strive to provide our patrons with the optimal experience while operating as efficiently as possible,” said Harry Taylor, General Manager of Casino Pauma. “VizExplorer’s business intelligence products allow us to dig deeper into our game and player data to better understand our patrons’ preferences and use that information to make smart decisions in all aspects of our gaming business.”

“I have worked with the Pauma Band of Luiseno Indians since 1999 and was there when the first shovelful of dirt was moved at their groundbreaking,” said Chris Korpi, Assistant Vice President of Native American Relations and Business Development for VizExplorer. “The success of this tribe and Casino Pauma is very important to VizExplorer. We are honored to continue to be a part of their economic growth.”

The sale was handled by VizExplorer partner Game Changing Technologies, Inc.

About Casino Pauma
Nestled in a citrus grove in the heart of Pauma Valley, Casino Pauma features a warm, comfortable and contemporary atmosphere with the friendliest staff around. With over 40,000 square feet, you can enjoy 1050 of the hottest most exciting slot and video games, plus 16 table games featuring the only $3 Blackjack around. Three delectable dining options include the “Best Buffet Value in the Valley,” the Grove Buffet, and select live entertainment in the Pauma Pavilion and Red Parrot Lounge. Casino Pauma is owned and operated by the Pauma Band of Luiseno Indians. For more information visit www.casinopauma.com

About VizExplorer (formerly BIS²)
We love data. We love its colors and its dynamics. We love that it is everywhere, untapped, waiting for its story to unfold. It’s in your customer actions. It’s in your campaign reports. It’s in your historical trends.

We love it so much that we’ve made it our life’s work to give it a voice so that insight jumps out and grabs you in alluring detail. But we don’t stop there. Data is not static. It moves and changes. It evolves with your understanding.

Data should be exploratory, allowing you to experiment, assess and refine. It is our obsession to help your data’s story unfold for everyone, from operations to marketing, every day—in new and exciting ways.

Learn more by visiting http://www.vizexplorer.com

Contact:
Chris.korpi@VizExplorer.com
1+949-439-7568

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